Roblox CTO:130萬開發者分成超5億美元,打造更強大的經濟系統
以下是演講全文。
在Roblox,我們一直致力於用許多共同體驗改變著人們互相連線、創造和表達自己的方式。我們正在極速成長,目前已經擁有4300萬DAU,並且覆蓋180個國家,這些成就都歸功於我們的開發者社群,是他們創造了這些沉浸式的體驗,而每年的我們也會邀請他們在RDC(Roblox開發者大會)上相聚。RDC是一個面向程式設計師、創造者、3D設計師等持續多天的社群活動,在這裡大家將會聚在一起,直接與我們的產品、技術人員們溝通交流。
在這個活動摘要中,公司創始人Dave Baszucki、開發者關係VP Matt Curtis、以及我自己(CTO Daniel Sturman),我們很開心能夠在這裡與整個開發者社群分享我們在過去一年中取得的進步,同時分享一些令人激動的更新。
渲染保真度-讓你的創作更真實
在2020年,我們為了讓虛擬世界更加真實,提升渲染保真度。我們釋出了Future is Bright,Dynamic Skies 和PBR textures – 這些都是我們邁向更有沉浸感、高渲染、高模擬技術的重要步驟。這幫助我們的開發者,在定製他們曾經體驗過的樣子和感受時,能夠更加真實。
下一步,我們將更專注於模擬特徵的提升,比如空氣動力和實時體驗內的CSG,這可以實現照片級別真實的視覺效果,你可以通過它來將你的想象變為現實。這些能力提升讓你可以打造直升機、飛機、或快速移動的小汽車,同時還能保證它有具體的形態,比如曲線,讓我們的物理引擎來幫助你完成其他所有你想要的東西吧。
身份特徵-建立更豐富的虛擬形象
我們對Roblox角色皮膚的願景,是讓它成為你本人的數字化版本。
你可以成為你想成為的任何樣子,不論是動作、穿著還是說話方式。因此我們這塊內容的更新包括:分層服飾的測試版本和動態頭部的測試版本。這些只是第一步,我們會致力於讓使用者們可以自由地表達他們的表情和個性特徵。多層服飾功能可以讓我們在定製角色形象的時候有多種組合的可能性,可以讓任何一個身體任意搭配多層的服裝配飾。同時,動態頭部則可以將面部表情做到更加活靈活現。
這些釋出是我們實現願景的重要更新,即通過持續的創新來提升元宇宙的表現力和豐富程度。
打造強大的經濟體系-更多創造價值的機會
我們除了打造能最大化提升開發者生產力的工具和系統,我們也在創造更多機會去建立一個虛擬經濟體。
目前我們有130萬開發者和創造者正在賺取Robux,而今年,他們通過自己的作品獲得超過5億美元。去年,我們引入了EBP的支付(也稱 premiym payouts),作為一種獎勵創作者創造互動體驗的方式(區別於通過體驗內消費而賺取Robux)。
今天,我們前1萬的開發者中有50%通過EBP的支付,賺到了比過往體驗內消費帶來的更多的收入。我們也在給予開發者更多的方式去賺取Robux,包括改善贊助內容,以及讓部分開發者可以製作和售賣自己的皮膚配飾。
開放雲-創造更靈活的開發生態
未來,開發者們可以在Roblox上,通過Roblox開放雲做任何事情。我們的編輯器已經成為了開發者手中最不可思議的工具。但隨著我們的社群變得更大和更多元,我們感到我們需要提供更多的能力,供開發者們推動整個工具的生態。
所以,我們創造了“開放雲專案”,希望第三方可以不通過Studio即可簡單直接的接入我們的後臺服務。這將能創造一個生態,開發者們能夠創造和發現自定義工具鏈來最大化他們的生產力。
開放這些介面將讓我們看到新一類的創造者的湧現—創造新的開發工具來提升工作流程(也開啟了通過商店來給其他開發者提供工具的新可能)。
Roblox開放雲讓開發者們將自己的生意搬上一個新臺階,這意味著他們能夠:支援更大的團隊,支援特定領域,如藝術家或程式設計師,整合其他工具讓環境更加豐富。
不僅如此,這還將讓使用者擁有一個安全和靈活的平臺,讓他們可以無縫地使用Roblox資源。這些改進都將讓Roblox變成一個非常靈敏而又值得信賴的引擎,讓開發者們可以創造更優質、更動態和更好表現的體驗。
儲存是平臺擴充套件能力的重要部分。隨著資料變得越來越複雜,為了給開發者們提供更高的靈活性,我們的資料儲存現能支援比去年RDC同期16倍的量,我們全新的高吞吐、低延遲的記憶儲存資料服務,讓開發者能夠更快速的訪問一個體驗中所有伺服器的非永久性資料,這將會讓開發者們在儲存和更新排行榜,或者讓使用者基於水平等級匹配更加方便。而這些只是開始,未來我們還將會提供更多!
共享架構:溝通與文明-更具沉浸感的溝通場景
我們一直在思考可以帶來更深沉浸感的各種方式,而通過上線測試空間語音,我們已為Roblox發現了一個全新的互動方式。聲音和手勢是人類自我表達的極其重要的部分。當我們離別人比較遠時,我們會提高聲量,而需要謹慎時又會小聲低語,當我們獨自一人或和他人一起時我們也總會有不同的溝通交流風格。在未來,我們將能夠賦予我們的文字更多細微差別並配以表情—不僅通過表情符號,也可以通過網路攝像機捕捉我們的面部表情來實現。這將能支援更有意義的體驗擴充以及元宇宙中的互動。
最後,我們的願景是要創造一個包容、每個人都受到歡迎的社群,而安全和文明是這個願景的基礎。我們也在不斷提升我們的稽核支援。我們今年減少了75%的機器人,也在開發能讓開發者們更好管理他們自己社群的工具。我們的未來體驗指南和最近釋出的年齡驗證服務,都在為不同的體驗提供安全和文明環境的保障,這也讓開發者們可以在確保與Roblox保持一致性的情況下,更加自由地去創造偉大而又獨特的體驗。隨著我們不斷地進行的安全與文明相關實踐,使用者和創作者們將會花費更少的時間來等待稽核或者處理不友好的活動參與者,而可以花更多時間專注於將他們的想象變為現實。
展望未來,我們可以預見,元宇宙將繼續通過更多的共同體驗改變你互動、創造、表達自己的方式。你可以與同學漫步在羅馬街道來學習古代羅馬歷史,與千里之外的好友們一起辦一場線上音樂會,與身處世界各地的同事一起舉辦一個虛擬團建活動。無論你在現實生活中幹什麼,你都可以在Roblox上同樣體驗到。在這裡,我們將為你留下最前排的座位。
October 14, 2021
by Daniel Sturman, Chief Technology Officer
At Roblox, we are transforming how people come together to connect, create, and express themselves through shared experiences. Our platform has seen tremendous growth with over 43 million daily active users across 180 countries. This is possible thanks to the immersive experiences built by our developer community, who we bring together annually at the Roblox Developers Conference (RDC). RDC is a multi-day event where programmers, builders, and 3D artists alike gather together to hear directly from product and engineering leaders and connect with each other.
In our keynotes, founder and CEO Dave Baszucki, VP of Developer Relations Matt Curtis, and myself had the distinct pleasure of revisiting many of the advancements we’ve made throughout the year and highlighting several exciting platform updates all while immersing ourselves in the Roblox developer community.
Rendering Fidelity
In 2020, we made material enhancements in bringing the virtual world to life with rendering fidelity improvements. We released Future is Bright, Dynamic Skies, and PBR Textures—critical steps forward in our vision to create immersive rendering and simulation technology. This allows developers to use greater fidelity as they customize the look and feel of their experiences. Next, we turn our focus to advancements in simulation features like aerodynamics and real-time in-experience CSG, enabling photorealistic visuals that can be modified to bring your vision to reality. These improvements will enable you to build helicopters, airplanes, or fast-moving cars using real shapes, including curves, and having our physics engine do the rest.
Identity
Our vision for Roblox Avatars is a digital you, and it can be whoever you want to be, from the way you move, talk, and dress. The latest updates include the upcoming Layered Clothing Studio beta launch and Dynamic Heads beta, which is the first step in enabling users to express the breadth and depth of their emotions and identities. Layered Clothing allows a combinatorial explosion of possibilities in customizing your avatar, as any body can be outfitted with arbitrary layered clothing items. Meanwhile, Dynamic Heads will bring facial expressions and emotes to life. These releases represent important stepping stones in a long line of innovations to improve the expressiveness and combinatorics in the metaverse.
Building a Robust Economy
In addition to creating tools and systems that maximize developer productivity, we are creating more opportunities to build a virtual economy. We have 1.3 million developers and creators earning Robux, and this year, they are on track to earn $500 million from their creations. Last year, we introduced engagement-based payouts (called Premium Payouts) as a way to reward developers for creating engaging experiences (in addition to earning Robux through in-experience purchases). Today, 50% of our top 10,000 developers make more from these engagement-based payouts than in-experience purchases. We are also giving developers more ways to earn on the Roblox platform through improvements in sponsored content and the ability for some developers to create and sell their own avatar items.
Roblox Open Cloud
The future for developers on Roblox is the freedom to do everything on the Roblox Open Cloud. Studio has been an incredible tool for our developers. But as our community gets broader and more diverse, we felt that we needed them to have more ability to drive the ecosystem of tools at their disposal. So, we created our Open Cloud program with the idea that third-party components could simply plug in directly to all our backend services without having to go through Studio. This will create an ecosystem where developers can build and discover custom toolchains that maximize their productivity.
Opening up these interfaces will allow a new class of creators to emerge—building new development tools to enable workflows (and potentially offering them to other developers via a marketplace). The Roblox Open Cloud enables developers to take their businesses to a new level, which means support for large teams; support for specific domains, such as artists or coders; and integrations with other tools that add richness to the environment. Not only that, but it also provides users with a secure and flexible platform, allowing them to access their Roblox resources seamlessly. These improvements will allow Roblox to become an incredibly fast and reliable engine, enabling developers to build better, more dynamic, and higher performing experiences.
Storage is an essential part of the scalability of the platform. To give developers even more flexibility as data gets increasingly complex, our Data Store now supports 16x larger values since last RDC, and our new high throughput, low latency Memory Store data service gives developers the ability to quickly access non-persistent data shared across all servers in an experience. The latter is a great way for developers to store and update rankings on a global leaderboard or optimally matchmake users in their experiences based on skill level. This is just the beginning, and we have so much more coming!
Shared Fabric: Communication and Civility
As we consider ways to enable deeper immersion, we’ve added a whole new dimension to interaction on Roblox through our Spatial Voice beta launch. Voice and gestures are critical to human expression. We raise our voice to reach someone far away, we whisper when we want to be discreet, and we alter our communication style depending on if we are alone or with others. In the future, we will be able to add nuance and emotion to our words—not only through emotes, but also through facial expressions captured on our webcams. This supports the scalability of meaningful experiences and interactions in the metaverse.
Finally, safety and civility are foundational to our vision of creating an inclusive community where everyone feels welcome. We are improving our moderation support. We’ve reduced bot exposure by over 75% this year and are building tools to allow developers to manage their own communities. Forthcoming Experience Guidelines and the recently launched Age Verification service help enable dynamic levels of safe and civil interactions across a wide range of experiences. This gives developers the freedom to build great and unique experiences while ensuring consistency across the Roblox platform. As we continuously improve safety and civility practices, users and creators will spend less time waiting for moderation and dealing with bad actors and more time turning their imaginations into reality.
Looking towards the future, we envision that the metaverse will continue to transform how you connect, create, and express yourself through shared experiences. You can learn about ancient Rome by walking through its streets with your classmates, rock out at concerts with friends who live thousands of miles away, and host a virtual team-building activity with your colleagues across the globe. Just about anything you can do in real life you can experience on Roblox. We’ll save you a front-row seat.
來源:競核
原文:https://mp.weixin.qq.com/s/dcWRB2lqony31yIfBmucDg
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